KEEN Mission

We’re Not Here to Just Make Shoes

When we started KEEN in 2003, we said we'd do things differently. We'd bring people together, look out for each other, and take care of our planet. That's why we're in business. We just happen to make really good shoes.

Our Core Values

We call them markers.

Marker No. 1: Live Together

We believe we can go further and have more fun, together. That we are one human race, and winning that race means working together.

Marker No. 2: Be Original In Everything

From the products we create to the events we host, we like making things that have never existed before.

Marker No. 3: Make Original Goods That Last

Our fans count on us to help keep them safe and comfortable, and we will not let them down.

Marker No. 4: Do The Right Thing

We believe in being there for others in their time of need. That talk is cheap. We like to take action.

Marker No. 5: Create With Conscience

We're changing the way shoes are made to reduce our impact on the planet.

We Make Shoes To Make A Difference

We're reducing the impact our shoes have on the planet and making the outside and the trades more accessible for all. We call it the "KEEN Effect."

See Our Impact

This Is How We Consciously Create

Learn More
Consciously Created
Harvest Materials

WHAT WERE YOUR SHOES BEFORE THEY WERE SHOES?
We like using materials with past lives.
Source Ethically

DID YOUR BOOTS WASTE WATER? Supply chains should supply better quality & quality of life.
Detox the Planet

DO YOUR SHOES HAVE FOREVER CHEMICALS?
Not if they’re KEEN shoes.
Make to Keep

CAN YOUR SHOES STAND THE TEST OF TIME?
Longevity never goes out of fashion.

Our Mission In Action

Wild Diversity staff on a recent kayak trip
Be You. Be Wild. Be an Ally.
Trash picked up at a neighborhood clean-up
Cleanups Are Beautiful
‘Forever Chemical’ Free!
‘Forever Chemical’ Free!